--- title: Katz On Measurement | Michael LaSardo description: "Michael LaSardo is Vice President of Katz Television's Station Solutions team, the team responsible for driving positioning solutions for Katz Media Group’s 4000+ Radio and TV station partners nationwide.\nMichael began his local television research career in 2001 as Research Analyst at Millennium Sales & Marketing, a division of Katz Television Group. Since then he’s held positions of elevated responsibility, including Senior Research Analyst, Research Manager & Research Director. In 2014, he was named VP TV Station Solutions of Katz Television Group. As the group’s name suggests, TV Station Solutions tracks down solutions to a cornucopia of questions and issues on behalf of station clients, sellers and agencies. Michael leads the team in development of positioning pieces, presentations or reports as well as a variety of specialty analysis’. Michael is also a member of the Media Ratings Council." --- \
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